Comparative Research Done Right
Kate Rutter Leads a Comparator Research Discussion or, Competitive Research the Creative Founder Way For a long time, I’ve been disappointed...
Using OKRs to Increase Organizational Learning
This is a draft chapter from the second edition of Radical Focus. It’s coming… eventually. Hopefully soonish. Leave your wishlist...
Working the Weekly 1:1
A better approach for the most important meeting of the week There are a lot of work “rituals” that suck so...
The Intuitive and the Unlearnable
Why some designs won’t ever stop sucking Again, it starts on ze twitters I have a phrase, "Unlearnable design," for when...
What I’d Rather Talk About When You’re Talking About UX
My model of Interaction Design, or if you prefer, product design. Or even UX design. We can also discuss this...
Norms Exercise
I learned this exercise from Andre Plaut and have used it, tweaked it, and loved it. I do a variation...
Keynote for WIAD Boston
Miss me while I’m heads down working on my current book (and beginning my teaching practice at Stanford?) Here you...
What testing do I do when, and why?
I’ve been too busy to post, but I just tripped over this “Golden Oldie:” CarbonIQ UCD Methods . I’m still...
Tweaking the Persona
This is another “half baked” post. Hope it’s useful! Personas have been around for a long time in marketing. Alan...
Still Here
I have some things I need to get off my chest. This is a ramble, but I’m in too much...
Christina Wodtke
Christina trains companies to move from insight to execution as principal of her firm, Wodtke Consulting, and teaches the next generation of entrepreneurs at California College of the Arts and Stanford Continuing Education.
Christina has led redesigns and initial product offerings for such companies as LinkedIn, Myspace, Zynga, Yahoo!, Hot Studio, and eGreetings. She has founded two consulting startups, a product startup, and Boxes and Arrows, an online magazine of design; and she co‐founded the Information Architecture Institute. She’s the author of 101 Theses on Design, Information Architecture: Blueprints for the Web and her new book about OKRs, Radical Focus.
Currently she teaches at California College of the Arts and Stanford Continuing Education. She speaks everywhere from conferences to universities to boardrooms, and opines across the internet, but most often on eleganthack.com.