From insight to execution, Wodtke delivers design thinking with radical focus to solve your biggest challenges. 

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About Wodtke



An Amazon bestseller in management science, Wodtke authors books to connect real-world challenges to new ways of thinking. Her new, second edition of Radical Focus uses the power of story to bring fresh insight to managing by objectives and key results (OKR).

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Wodtke connects with audiences worldwide on topics as diverse as design thinking, high performing teams, and goal setting and organizational focus. She pulls from her experience at such companies as LinkedIn, Myspace, Zynga, and Yahoo! to deliver new insights and craft compelling experiences for her audiences.

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As a “curious human” and gifted teacher, Wodtke teaches business to designers and design to businesses at conferences, universities, and boardrooms. She can be found regularly at Stanford Continuing Education and the California College of the Arts, and connects the dots for CEOs, designers and students worldwide.

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Praise for Radical Focus Second Edition:

  • “A master at getting things done, Christina offers a radically focused way to achieve one's goals through disciplined use of OKRs.”
    Irene AuIrene AuDesign Partner, Khosla Ventures
  • “Together with Doerr, Grove, and Drucker, Christina Wodtke is one of the four people who shaped OKR into the powerful tool it is today. With Radical Focus 2.0, she continues to teach us that success is about having an impact, not checking a box.”
    Felipe CastroFelipe CastroFounder, OutcomeEdge
  • “Christina has taken my favorite book on OKRs and deepened it by answering all the hardest questions people run into putting it to work in the real world. Thank you once again!”
    Bruce McCarthyBruce McCarthyFounder, Product Culture

Latest by Wodtke


Radical Focus – Second Edition

The award-winning author of The Team That Managed Itself and Pencil Me In returns with a new and expanded edition of her landmark book on OKRs.

If you’ve ever wanted to know how to use OKRs, or why yours might not be working, Radical Focus teaches you everything you need to achieve your goals. The author pulls from her experience with Silicon Valley’s hottest companies to teach practical insights on OKRs in the form of a fable. Now, the second edition of her OKR manifesto proves that Wodtke’s business strategies are essential in a world where focus seems to be a more and more unreachable goal. The updated version includes 22,000 words of all-new material designed to help OKR users in larger companies create, grade, and manage OKRs in ways that accelerate success and drive rapid organizational learning.

Ready to move your team in the right direction? Read this book together, and learn Wodtke’s powerful system for attaining your most important goals with radical focus.

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The Team that Managed Itself

An Actionable Leadership Book in the Form of a Fable

In The Team That Managed Itself, Christina Wodtke teaches leaders how to build and lead high-performing teams based on her long career in the trenches in Silicon Valley. Her book is engaging, actionable–and built around a story you’ll want to read. After her boss leaves suddenly, Allie finds herself responsible for the casual gaming titan Quiltworld and the dozens of people working on the highly dysfunctional team. Can Allie learn to competently hire, fire, and give feedback in time to make the product’s big sales goals? Or will the team, the buggy code, and the beloved game fall apart while Allie’s job goes up in smoke?

Learn to lead a team along with Allie as she tackles one challenge after another while the clock ticks down.

How do you build the right team and choose the goals to pull them to greatness, even if you’re dealing with a toxic environment? How do you keep your people moving in the right direction without burning out or burning it all down? As Allie finds out, even in the face of overwhelming pressure it’s about setting expectations, giving good feedback, checking in against goals, and learning as a team… Leading so well that your team learns to manage itself? That’s no fable. Learn how from Christina Wodtke.


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Pencil Me In

Want to get better in business? Learn how to draw.

There’s no faster, cheaper prototype in the world than a sketch on a sheet of paper. What’s unclear in words is suddenly crystal clear in a sketch, and you—and your team—can tackle problems in entirely new ways. Play around with ideas. Document your process. Think on paper. Visual thinking brings a whole new power to work.

Think you can’t draw? Don’t worry! The simplest sketches are the most effective at communication and problem solving, so you can begin drawing in less time than your average coffee break. Pictures and visual communication harken back to the stone age for good reason–they’re natural, they’re quick, and they work. And they’ll work for you.

If you’re looking for the next tool to help you solve your hardest (and most interesting) challenges at work, try a paper and pencil. This book teaches you how to use them well–and have a bit of fun along the way.

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From the Blog

Tiny Strategy for Nimble Teams

Tiny Strategy for Nimble Teams

This is a new talk that is in development! It might be my next book…

Christina's headshot on a dual tone gray and beige background

Moonshots Podcast: Learning Out Loud

EPISODE 202 Radical Focus tackles the OKR movement and better goal setting through the powerful story of Hanna and Jack’s...

Podcasts of Late

Podcasts of Late

Hello folks, I keep forgetting to mention podcasts I’ve been on lately! check it out: First, a conversation with Sohrab...

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Brave UX: Christina Wodtke – Radical Thoughts On Learning and Living

Christina Wodtke reminds us to stop carrying the weight of the world 🌍, to start giving others the benefit of...

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