Why Qualitative Data Belongs in Your Key Results
When it comes to measuring success, people tend to gravitate toward numbers. Numbers feel concrete. Numbers seem to tell a...
AI Can Synthesize Data for You—But Should It?
AI is fantastic at synthesizing data. It can process vast amounts of information, surface trends, and summarize research in seconds....
From Jobs to Careers to a Calling
There was a time when I thought I’d be a painter. I went to art school, spent hours in the...
Manage your Life Like You Manage a Product: Explore, Expand, Exploit, Exit—and Reflect
“Life doesn’t follow a straight path” is a cliché, but as my mama always says, “They’re called truisms because they’re...
Continuous Reflection: Driving Success Across the Product Lifecycle
Every product has a lifecycle, and every company navigates it differently. Some ideas take root and grow into thriving, enduring...
Strategy is Not War; It’s Gardening
When most people think of strategy, they think of war. And it’s no wonder—our history books, leadership courses, and even...
Decoupling OKRs: It’s Time to Let Go
OKRs (Objectives and Key Results) are supposed to make everything faster, clearer, and more focused. And when you’re in a...
Agile, Lean Startup, and OKRs: Cinderella’s Glass Slipper
Agile, Lean Startup, and OKRs weren’t created by sprawling corporations. They were developed by small teams trying to solve problems...
The Internal “How”: Building Strategic Capabilities In-House and Leveraging Process Power
When it comes to creating a sustainable, competitive strategy, the “how” question is central to your organization’s success. In this...
The “How” Question: Building Competitive Advantage with Seven Powers
Once you know who you’re serving, where you’ll grow, and what value you provide, it’s time to address one of...
Christina Wodtke
Christina trains companies to move from insight to execution as principal of her firm, Wodtke Consulting, and teaches the next generation of entrepreneurs at California College of the Arts and Stanford Continuing Education.
Christina has led redesigns and initial product offerings for such companies as LinkedIn, Myspace, Zynga, Yahoo!, Hot Studio, and eGreetings. She has founded two consulting startups, a product startup, and Boxes and Arrows, an online magazine of design; and she co‐founded the Information Architecture Institute. She’s the author of 101 Theses on Design, Information Architecture: Blueprints for the Web and her new book about OKRs, Radical Focus.
Currently she teaches at California College of the Arts and Stanford Continuing Education. She speaks everywhere from conferences to universities to boardrooms, and opines across the internet, but most often on eleganthack.com.